Lison
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I have a challenge where my team cannot enter into the shoes of the client but only think about their targets and KPIs.
Moreover, the quality sample during the last 3 months is getting worse and worse and my company is losing market share.
Do you know a way to efficiently create a Customer Journey Framework and successfully implement it in our company? Is there a good and a better structure what are the steps to follow?
Our company's approach to the customer journey is a concept that asks you to create communication, processes, offerings, and campaigns aimed at strategically moving prospects and customers through five stages — Awareness, Education, Sample, Purchase and Refer.
Do not hesitate to mark my answer as a solution and contact me to elaborate more on the action steps.