If someone works in a Joint Venture as a secondee of one the shareholder. One of the shareholder wants first to study the area, analyze the prospective clients, do market research, before make the initial investment. On the other hand, the other shareholder wants to start the production immediately to generate cash flow in order to leverage all the studies the other shareholder wants to do, but to do this it is require investing part of the money immediately.
How the secondees inside the IJV need to approach this problem? Because when secondees are inside the company they work for both shareholders.