I have been asked to help market a product listings website to prospective purchasers. The website has been in existence for several years and contains a nearly global listing of all software products serving a specific Industry sector.
I have tried advertising on Industry-specific blog sites and in newsletters. I have also used social media to reach out to my network of some 1,000 Industry specialists.
Despite these efforts, I have had no serious expressions of interest. Does this mean that there simply isn't a market for established websites with monetization potential? Or am I looking in the wrong places?